Swedish music streaming big Spotify is testing a brand new function in its cellular app that principally provides a vertical feed of music movies like TikTok that customers can scroll by way of to seek out one thing they like. Several apps like Instagram and YouTube are replicating the TikTookay type with a vertical quick video feed.
The function was noticed within the beta model of Spotify for iOS, which is out there on TestFlight. A brand new icon within the tab bar of the app takes customers to a brand new vertical video expertise the place they will swipe up or down to observe quick video clips, studies 9To5Google. As per the report, Spotify declined to supply additional particulars in regards to the vertical feed of music movies. However, the corporate confirmed in an announcement that it has been exploring the thought of a vertical video feed.
The function could also be profiting from Spotify’s current Canvas format. Introduced broadly in 2019, Canvas permits artists to create movies that accompany their music on the Spotify app. Spotify just lately introduced that it’s collaborating with Netflix to launch a devoted hub inside the OTT platform.
The hub will function a one-stop store for all Netflix-related media, a few of which is unique to Spotify. This hub could be accessed from the cellular in addition to the online model of the service.